Use of System Dynamics and Modelling in Tourism

Tourism is a complex system with certain structural and behavioural properties. Problems in tourism are defined softly and solutions require proper methodology. In this paper, methods of system dynamics and system thinking as well as system dynamics models will be discussed. The importance of modelling, which depends on an organisational problem and participants' experiences, will be shown. A causal loop diagram of a tourism system as a part of national strategy will be developed as well as simplified causal loop diagram from the point of view of national tourism market development. A connection between qualitative and quantitative models will be restored.